Leadership Giving

Leadership giving is designed to encourage and recognize individuals who make gifts at the Leadership ($500+) level. Many organizations choose to implement a Leadership giving campaign during their individual workplace campaigns. A Leadership giving campaign is one of the best ways to encourage giving at this level as well as to increase the success of your overall campaign. It allows Leadership level donors to contribute to the performing arts vibrancy of southeastern Wisconsin while also setting your organization apart as a leader in our community.

Companies who ran an active Leadership Giving Campaign had 176% more Leadership level donors than those who did not run an active Leadership Giving Campaign.

Leadership Giving Benefits

A leadership level gift ($500+) gains the donor admittance to an elite level of donor benefits. For more information on UPAF Leadership Level donor benefits please visit www.upaf.org or call 414-273-8723.

How can I promote Leadership level giving during my workplace campaign?

1. Appoint someone to act as the Leadership champion.

This person should currently be a Leadership donor and/or a member of your organization's management team.

2. Set a target group of employees.

You might choose your entire management team, employees at a certain salary level, or previous donors who gave $250 or more.

3. Facilitate a personal "ask."

• Plan a Leadership meeting or event for your prospects. Or, have your Leadership champion contact each prospect personally.
• Ask your Leadership champion to endorse UPAF through a letter or to do so verbally at your meeting/event.
• If you're having a meeting or event, invite a representative from a UPAF Member Group to speak about UPAF. UPAF can work with you to find an appropriate speaker.
• Distribute campaign materials to prospects with recommendations for individual goals.
• Set a Leadership giving goal for your company.

4. Follow-up with prospects.

Have your leadership champion personally follow up with prospects about their gift.

5. Thank and recognize Leadership donors.

Personally thank every Leadership level donor. Promote recognition internally for Leadership givers.

Next Generation UPAF

Next Generation UPAF's purpose is to cultivate awareness, engagement and philanthropy in UPAF and the performing arts by the next generation of community leaders. Next Generation UPAF is open to donors under 45 that contribute $500 or more annually to the United Performing Arts Fund campaign.

What do members receive in return?

• Invitation to one signature Next Generation event which includes a reception and performance featuring one of UPAF's nationally recognized Member Groups.
• Exclusive access to purchase the Next Generation season sampler, featuring unique opportunities to four of the UPAF Member Groups. This special offer is available only to Next Generation members.
• Leadership opportunities to serve on committees or boards for UPAF and UPAF's Member Groups.
• Periodic emails with discounts and special offers
• Special recognition in UPAF's annual donor roster