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Sample E-Mails:
1.) Message for start of employee giving campaign - we recommend that this message go out a week before the company kick off, outlining all of the events planned, explaining drawings, announcing the goal and highlighting important dates.
Subject line: Let the fun begin...
Message text: (Insert Company name) is a proud participant in the United Performing Arts Fund campaign. Because of our continued support, we can all enjoy the many performances, educational programs and outreach activities that our world-class
arts organizations provide throughout the year.
Please mark your calendar and plan to attend these exciting campaign events:
Kickoff:(location) at (time). Food, entertainment by (performer) and a guest from UPAF will get the festivities started.
(List the rest of your campaign activities below)
In addition, we have a variety of drawings planned so please check your e-mail for updates and information - you may be a winner!
2.) Reminder message to turn in pledge card or to e-pledge-we recommend sending this out a day before the deadline/finale of your campaign.
Subject line:It's not too late to show your support!
Message text:Our employee giving campaign for the United Performing Arts Fund will conclude tomorrow. If you plan to contribute, take a minute now to fill out your pledge card (or go to our e-pledging site). Stop by my office
with your signed pledge card or put it in my mailbox. Remember, if you increase your gift over last year, or are a new donor, your name is entered into our drawings. Don't forget we are trying to reach our goal of $_______ so we can have the (insert some kind of celebration
party to say thanks) next week.
Thank you for your support!
3.) Message to thank employees and announce $$ reached-we recommend that this come from the CEO, personally thanking everyone for their efforts and announcing the final total.
Subject line:Thanks to You - We Did It!
Message text:Thanks to your generosity, (Insert Company name) was able to meet our campaign goal of $_______. We appreciate your investment in the arts, and in our community. Because of you, the arts in Greater Milwaukee will continue to thrive!
And by donating as a part of our (Insert Company name) campaign, your gift demonstrates the impact we can have, working together for something we all believe is important. Please join me and the campaign team on (date/time/location) for our finale celebration. I look forward
to celebrating this achievement with you!
Thank you for your investment in the arts and in our community.
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